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TOYOTA GAZOO Racing SA (TGRSA) continues to proudly support Bradley Cox, in his quest for a 2024 championship. Bradley, son of the legendary Dakar racer Alfie, has made his mark in the world of motorcycle racing in his own right, having won the National Enduro Championship, and bagging three Off-Road Championships and five Motocross titles all before his 20th birthday. He has since brought his total championship tally to ten titles, all before turning 27!


Since spending time racing from Europe, Bradley has returned to South Africa as a base, and he lives in KZN where he grew up. Since making the move to rally-raid racing, he has competed in multiple international rally-raid events, including the Dakar Rally.
Racing in the Rally2 category, Bradley has had mixed results at the Dakar Rally, but most recently he finished 13th overall at the 2024 event, achieving a third place in Rally2. For 2024, he will be competing in the SA Cross-Country Championship, as well as the World Rally-Raid Championship (W2RC).


The most recent round of the 2024 W2RC season was the BP Ultimate Rally-Raid, which took place in Portugal and Spain. Bradley finished in 8th place overall and won the Rally2 category. He is currently in third place in the title fight, just three points behind the leader.

“My goal is to fight for the W2RC title this year, and I’m right up there with the leaders,” says Cox. “I’m really proud to be able to represent TGRSA, which is one of the strongest brands in the world of rally-raid racing. They’ve supported me over the past two years, and I’m grateful that the support can continue this year. It really helps to motivate me in my fight for the championship.”
“Bradley Cox has exceptional talent and skill, and his determination and passion perfectly aligns with our TGRSA mantra,” says Vice-President of Marketing for Toyota SA Motors, Glenn Crompton. “We are supporting the best young talent in South Africa, with the aim of him achieving a KTM factory ride in the future.”

Published by: Karabo Sethusha – Manager: Motorsport TGR

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